Berkley

Berkley Flicker Shad Jointed, Firetail Anti-Freeze

Berkley® Flicker Shad® performance with an even more exaggerated action. The Flicker Shad® jointed models feature a jointed tail for added tail wag resulting in the most side flash...

Berkley Flicker Shad Jointed, Blue Smelt

Berkley® Flicker Shad® performance with an even more exaggerated action. The Flicker Shad® jointed models feature a jointed tail for added tail wag resulting in the most side flash...

Berkley Flicker Shad Crankbait, 2 3/4", 5/16oz, Pearl White, Floating

Berkley® has worked with the Pros to design multiple sizes of Flicker Shads to match the hatch. The unique action creates a "Flicker" that imitates a fleeing baitfish.  

Berkley Flicker Shad, 7cm, 5/16oz, 11-13 , #2 Hooks, Firetail MF Black Cougar, Blister

Berkley® has worked with the Pros to design multiple sizes of Flicker Shads to match the hatch. The unique action creates a "Flicker" that imitates a fleeing baitfish.  

Berkley Flicker Shad Crankbait, 2 3/4", 5/16oz, Black Silver, Floating

Berkley® has worked with the Pros to design multiple sizes of Flicker Shads to match the hatch. The unique action creates a "Flicker" that imitates a fleeing baitfish.  

Berkley Flicker Shad Crankbait, 2", 3/16oz, Chrome Clown, Floating

Berkley® has worked with the Pros to design multiple sizes of Flicker Shads to match the hatch. The unique action creates a "Flicker" that imitates a fleeing baitfish.  

Berkley Flicker Shad Crankbait, 2", 3/16oz, Black Gold, Floating

Berkley® has worked with the Pros to design multiple sizes of Flicker Shads to match the hatch. The unique action creates a "Flicker" that imitates a fleeing baitfish.  

Berkley #6, Fusion19™ 3/4oz, Underspin, Glitter Shad

Berkley® Fusion19™ hooks are for everyone, from the novice to the avid angler. The Underspin pairs perfectly with a variety of baits due to its conical bait keeper, and it provides...

Berkley Fusion19 Underspin, Willow Blade, 1/4oz, Sexy Shad

Berkley Fusion19 hooks are for everyone, from the novice to the avid angler. The Underspin pairs perfectly with a variety of baits due to its conical bait keeper, and it provides additional...

Berkley Flicker Shad Jointed, 2- 3/4", 1/3 Oz, Firetail MF Black Cougar

Berkley Flicker Shad performance with an even more exaggerated action. The Flicker Shad® jointed models feature a jointed tail for added tail wag – resulting in the most side flash and roll...

Lunkerhunt Magic Bean Casting/Jigging Lure, 3/4", 1/4 oz, Glow

With a body profile the length of a penny, the Lunkerhunt Magic Bean weighs in at a whopping 1/4 oz. Great for vertical jigging, casting, & ice fishing, the Magic Bean has a rotating blade on...

Berkley Fusion19 Bucktail Jig, 1 1/2 oz , White 1 Pc

Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favorite soft plastic. The sharp,...