Lures

Luhr Jensen Dipsy Diver 001, 4 1/8", 50', Fluorescent Chartreuse/Green UV Chrome Bottom

The special round shape and resulting multi-directional feature sets the Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the...

Lunkerhunt Battle Beetle, 2.3" Canopy

Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing...

Rapala Jointed Minnow, 3 1/2", 1/4 oz, Silver Fluorescent Chartreuse

Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally...

Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout

Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or...

Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout

Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or...

Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc

 A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and...

Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad

The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective...

Northland Reed-Runner Single Spin 3/8 Oz, Bullhead

Great for bass, pike and muskies. Catches fish spring through fall. Ideal for casting and trolling around lily pads, reeds, weeds, brush, timber and docks. Fish plain or tip with a plastic trailer...

Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc

Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip...

Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc

Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip...

Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc

Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip...

Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc

Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip...

Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc

Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip...

Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Firetiger, 2 Pc

Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip...

Northland Whistler Jig, #4 Hook, 1/16 oz, White, 2 Pc

Deadly on perch, crappies, walleyes, pike, trout and bass. Dynamite in clear or moderately stained water. Tip with live bait such as half a crawler or a minnow, or soft-plastic trailers. Cast and...

Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc

Deadly on perch, crappies, walleyes, pike, trout and bass. Dynamite in clear or moderately stained water. Tip with live bait such as half a crawler or a minnow, or soft-plastic trailers. Cast and...

Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc

Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop...

Northland Baitfish-Image Spinner Harness #3, Gold Perch, 3 Pc

The ultimate walleye spinner rig. It features 2 Eagle Claw "Lazer-Sharp" hooks, 14# Trilene XT Leader and hot new 3-dimensional holographic Baitfish-Image attractor blades for maximum flash and...

Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc

Proven deadly on walleyes, saugers, perch and other predators. Short-shank Fire-Ball design produces a compact live bait presentation ideal for vertical jigging with a minnow, leech or half a...

Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc

Proven deadly on walleyes, saugers, perch and other predators. Short-shank Fire-Ball design produces a compact live bait presentation ideal for vertical jigging with a minnow, leech or half a...

Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Glow Rainbow, 4 Pc

Proven deadly on walleyes, saugers, perch and other predators. Short-shank Fire-Ball design produces a compact live bait presentation ideal for vertical jigging with a minnow, leech or half a...

Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc

Proven deadly on walleyes, saugers, perch and other predators. Short-shank Fire-Ball design produces a compact live bait presentation ideal for vertical jigging with a minnow, leech or half a...

Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Bleeding Melon, 4 Pc

Proven deadly on walleyes, saugers, perch and other predators. Short-shank Fire-Ball design produces a compact live bait presentation ideal for vertical jigging with a minnow, leech or half a...

Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc

Proven deadly on walleyes, saugers, perch and other predators. Short-shank Fire-Ball design produces a compact live bait presentation ideal for vertical jigging with a minnow, leech or half a...

Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc

Proven deadly on walleyes, saugers, perch and other predators. Short-shank Fire-Ball design produces a compact live bait presentation ideal for vertical jigging with a minnow, leech or half a...

Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc

 Proven deadly on walleyes, saugers, perch and other predators. Short-shank Fire-Ball design produces a compact live bait presentation ideal for vertical jigging with a minnow, leech or half a...

Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Gold, 4 Pc

 Proven deadly on walleyes, saugers, perch and other predators. Short-shank Fire-Ball design produces a compact live bait presentation ideal for vertical jigging with a minnow, leech or half a...

Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc

Proven deadly on walleyes, saugers, perch and other predators. Short-shank Fire-Ball® design produces a compact live bait presentation ideal for vertical jigging with a minnow, leech or half a...

Northland Butterfly Blade Float'n Harness, #1 Blade, Purple Tiger

The Butterfly Float’n Harness comes on behalf of suggestions from anglers like you who love the versatility of standard floating harnesses and hoped to see them paired with Northland Fishing Tackle’s...

Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade

The Butterfly Float’n Harness comes on behalf of suggestions from anglers like you who love the versatility of standard floating harnesses and hoped to see them paired with Northland Fishing Tackle’s...

Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger

The Butterfly Float’n Harness comes on behalf of suggestions from anglers like you who love the versatility of standard floating harnesses and hoped to see them paired with Northland Fishing Tackle’s...

Northland Butterfly Blade Float'n Harness, #2 Blade, Blue Shiner

The Butterfly Float’n Harness comes on behalf of suggestions from anglers like you who love the versatility of standard floating harnesses and hoped to see them paired with Northland Fishing Tackle’s...

Northland Rumble Shad, 1/2 Oz, Lemon Tiger

This mid-running crankbait is formed of balsa through the unique Heat Compression Molding (HCM) process and feature a welded through wire construction from the tie eye to the tail. Designed to...

Northland Rumble Shad, 1/2 Oz, Olive Tiger

This mid-running crankbait is formed of balsa through the unique Heat Compression Molding (HCM) process and feature a welded through wire construction from the tie eye to the tail. Designed to...

Northland Whistler Jig, #1/0 Hook, 3/8 Oz, White, 2 Pc

Deadly on perch, crappies, walleyes, pike, trout and bass. Dynamite in clear or moderately stained water. Tip with live bait such as half a crawler or a minnow, or soft-plastic trailers. Cast and...

Northland UV Whistler Jig, #1/0 Hook, 1/4 Oz, Assorted Colors, 6 Pc

Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip...

Northland Thumper Jig, 1/4 oz, Glow Watermelon, 2 Pc

 A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and...

Northland Slip-On Sting'R Hook, 2-1/8" Treble Hook, Bronze, 3 Pc

Boosts hooking percentages with light-biting walleyes, saugers and other gamefish by 30 to 50 percent or more. Rubber-coated “loop-end” easily slips over any hook. Hook one treble tine into the top...

Northland Reed-Runner Tandem Spin, 1/2 oz, Canary

The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike.  The REED-RUNNER is virtually weedless & extremely effective...

Northland Stand-Up Fire-Ball Jig, #2/0 Hook, 1/4 oz, Parrot, 3 Pc

A killer for walleyes, saugers, perch, bass and pike. Tip with a minnow, leech or half crawler. Attach stinger hook on top of bait to minimize fouling. Ideal for shallow-water casting and dragging...

Northland Fire-Ball Jig, #2/0 Hook, 1/4 Oz, Assorted Two-Tone Colors, 6 Pc

Proven deadly on walleyes, saugers, perch and other predators. Short-shank Fire-Ball design produces a compact live bait presentation ideal for vertical jigging with a minnow, leech or half a...

Northland Fire-Ball Jig, #2/0 Hook, 1/4 Oz, Super-Glo Luminescent, 4 Pc

Proven deadly on walleyes, saugers, perch and other predators. Short-shank Fire-Ball design produces a compact live bait presentation ideal for vertical jigging with a minnow, leech or half a...

Northland Fire-Ball Jig, #2/0 Hook, 1/4 Oz, Sunrise, 4 Pc

Proven deadly on walleyes, saugers, perch and other predators. Short-shank Fire-Ball design produces a compact live bait presentation ideal for vertical jigging with a minnow, leech or half a...

Northland Fire-Ball Jig, #2/0 Hook, 1/4 Oz, Parrot, 4 Pc

 Proven deadly on walleyes, saugers, perch and other predators. Short-shank Fire-Ball design produces a compact live bait presentation ideal for vertical jigging with a minnow, leech or half a...

Northland Butterfly Blade Float'n Harness, #1 Blade, Golden Perch

The Butterfly Float’n Harness comes on behalf of suggestions from anglers like you who love the versatility of standard floating harnesses and hoped to see them paired with Northland Fishing Tackle’s...

Northland Slip-On Sting'r Hook, 2 5/8", Treble Hook, Bronze, 12 pk

Boosts hooking percentages with light-biting walleyes, saugers and other gamefish by 30 to 50 percent or more. Rubber-coated “loop-end” easily slips over any hook. Hook one treble tine into the top...

Northland Mimic Minnow Spin, 2 1/2", 1/4 oz, Perch

Catches crappies, perch, walleyes, bass, pike, trout and other large predators. Cast or troll around fish-holding cover or structure, and in open water. Weedless, for use in vegetation, brush and...

Northland Fire-Ball Jig, #1/0 Hook, 1/8 Oz, Assorted Two-Tone, 6 Pc

Proven deadly on walleyes, saugers, perch and other predators. Short-shank Fire-Ball design produces a compact live bait presentation ideal for vertical jigging with a minnow, leech or half a...

Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Parrot, 5 Pc

Proven deadly on walleyes, saugers, perch and other predators. Short-shank Fire-Ball design produces a compact live bait presentation ideal for vertical jigging with a minnow, leech or half a...

Northland Whistler Jig Neon, #1/0 Hook, 1/4 Oz, Sunrise , 2 Pc

 Catches jumbo panfish, walleyes, pike, trout and bass. High-visibility neon propeller blade colors are deadly in dark, stained and muddy water. Tip with live bait or soft-plastic trailers. Cast and...

Mepps C3 C/CH Comet In-Line Spinner #3 1/4oz, Copper Chartreuse

The Comet spinner is Mepps' most versatile lure. The main reason is its detachable hook. You can fish the Comet with standard plain or dressed treble hooks. For walleyes, pickerel and northerns,...

Northland UV Whistler Jig, #2/0 Hook, 1/8 Oz, UV Green Perch, 2 Pc

Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip...