Lures

X Zone 60 Degree Tube Jig Weight 3/8oz 4/pk

The X Zone 60 Degree Tube Weight allows the weight to slip through rocks and snags reducing hang-ups. Made with super sharp Mustad Ultrapoint Hooks.

Live Target Sunfish Crankbait, 2 1/4", 1/4 Oz, Bluegill Matte

If you think bluegill are fun to catch, just wait until you hook up with a big bass, walleye or other predator fish using the LIVETARGET Bluegill. Few baits can match the lifelike features and dead-on swimming action of the LIVETARGET Bluegill...

Berkley Fusion19 Underspin, Willow Blade, 1/4oz, Glitter Shad

Berkley® Fusion19™ hooks are for everyone, from the novice to the avid angler. The Underspin pairs perfectly with a variety of baits due to its conical bait keeper, and it provides additional fish-attracting flash with its bright willow...

Bomber Long A Minnow JerkBait, 4 1/2", 1/2 Oz, Pearl Green/ Black Orange Belly

The Bomber Long A is a legendary slender minnow jerkbait made for twitching for bass and trolling/casting for big walleyes, salmon and other gamefish. The Long A mimics a minnow’s lifelike swimming action when trolled or retrieved at a constant...

Bomber Long A Jerkbait, 4 1/2", Fire Tiger Bass

The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a...

Bomber Long A Jerkbait, 4 1/2", Purple/Black

The Bomber Long A lure is a diving jerkbait with life like swimming action, equally effective for largemouth, smallmouth, stripers, walleye & pike. The Bomber Long A replicates a minnow's life-like swimming action. With a tight wiggle and a...

Bandit Generator, 4.6", 3/4 Oz, Clear

The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes...

Bandit Generator, 4.6", 3/4 Oz, Sunspot

The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes...

Bandit Generator, 4.6", 3/4 Oz, Haley's Chameleon

The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes...

Bandit Generator, 4.6", 3/4 Oz, Overflow

The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes...

Bandit Generator, 4.6", 3/4 Oz, Candy Slush

The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes...

Bandit Walleye Deep, 4 3/4", 5/8 Oz, Chrome Red Eye

The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing...

Bandit Walleye Deep, 4 3/4", 5/8 Oz, Green Perch

The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing...

Bandit Generator, 4.6", 3/4 Oz, Loan Shark

The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes...

Lunkerhunt Battle Beetle, 2.3" Canopy

Armed for a fight, Lunkerhunt’s Battle Beetle targets fish like a homing missile. A slow retrieve will make this compact, single-jointed lure plod across the surface with a wide wobble, displacing water to attract attention. Increase your retrieval...

Rapala Jointed Minnow, 3 1/2", 1/4 oz, Rainbow Trout

Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood...

Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brown Trout

Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be...

Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Brook Trout

Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be...

Rapala Original Floating Lure, 2 3/4", 1/8 Oz, Bleeding Peral

Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be...

Northland Wingnut Butterfly Super Death Rig, #2 Blade, Pink Purple Tip

The Wingnut Butterfly Super Death Rig single, reverse-cupped blade sports a slight twist, allowing it to both turn, but also push more water. The blade spins in a more open fashion, less tight than the original Butterfly...

Northland Thumper Jig, #2/0 Hook, 1/4 Oz, Firetiger, 2 Pc

 A proven producer of crappies, perch, walleyes, bass and trout. Tip with live bait and soft-plastic trailers. Cast and retrieve or troll at a slow to moderate speed, slow-rolling, fluttering and raising the jig for extra attraction. Bursts of speed...

Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, Emerald Shiner, 3 Pc

Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover...

Northland Slurp! Jig Head, #3/0 Hook, 1/4 Oz, White Shad, 3 Pc

Effective on walleyes, bass, pike and other predators. Tip with soft-plastic swimbait bodies including curl-tail grubs, shad- and minnow-style shapes. Firmly push bait onto Barb-Wire collar so it contacts jig head. Slow-troll, pitch or cast around cover...

Northland Neon RZ Jig #3/0 Hook, 3/8 Oz, Assorted Colors, 12 Pc

Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike. Premium long-shank hook with sharper bait-color holds live bait and soft-plastic tippings in place during a variety of presentations, from...

Northland Reed-Runner Tandem Spin 1/2 Oz, Red Shad

The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through...

Northland Reed-Runner Tandem Spin 1/2 Oz, Bullhead

The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over, around and through...

Northland Reed-Runner Tandem Spin 1/4 Oz, Sunfish

The REED-RUNNER is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. The REED-RUNNER is virtually weedless & extremely effective for fishing in, over,...

Northland Gum-Drop Floater, #1/0 Hook, Moonlight, 3 Pc

Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a...

Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Electric Perch, 2 Pc

Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique...

Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Purple tiger, 2 Pc

Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique...

Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Pink tiger, 2 Pc

Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique...

Northland UV Whistler Jig #1/0 Hook, 1/4 oz, UV Firetiger, 2 Pc

Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique...

Northland UV Whistler Jig #2 Hook, 1/8 oz, Assorted UV Colors, 6 Pc

Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique...

Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Pink Tiger, 2 Pc

Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique...

Northland UV Whistler Jig #2 Hook, 1/8 oz, UV Firetiger, 2 Pc

Great for walleyes, bass, pike, trout and jumbo panfish. Sleek head design and optically brightened, high-vis UV colors that excel in low-light conditions and stained or muddy water. Cast or jig. Tip with live bait or soft plastics. Unique...

Northland Whistler Jig, #1/0 Hook, 1/4 oz, Gold, 2 Pc

Deadly on perch, crappies, walleyes, pike, trout and bass. Dynamite in clear or moderately stained water. Tip with live bait such as half a crawler or a minnow, or soft-plastic trailers. Cast and flutter around weeds, rocks and wood. Also effective...

Northland Gum-Drop Floater, #1/0 Hook, Sunrise, 3 Pc

Catches walleyes, perch, jumbo panfish, bass and trout. Floats live bait over moss, weeds and rocky bottom areas. Tip with a leech, minnow or nightcrawler. A 24- to 48-inch leader between Gum-Drop Floater and sinker is typically sufficient. However, a...

Northland Mimic Minnow Critter Craw, 1/4 oz, Red Craw

The Mimic Minnow Critter Craw looks exactly like a crawfish at first blush, but careful examination yields an interesting paddle-claw design. The arms float upon rest, and when ripped, these same appendages wobble outward, NOT inward, to...

Northland Mimic Minnow Critter Craw, 1/4 oz, Natural Craw

The Mimic Minnow Critter Craw looks exactly like a crawfish at first blush, but careful examination yields an interesting paddle-claw design. The arms float upon rest, and when ripped, these same appendages wobble outward, NOT inward, to...

Northland Mimic Minnow Critter Craw, 1/4 oz, Blue Craw

The Mimic Minnow Critter Craw looks exactly like a crawfish at first blush, but careful examination yields an interesting paddle-claw design. The arms float upon rest, and when ripped, these same appendages wobble outward, NOT inward, to...

Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parakeet, 4 Pc

Proven deadly on walleyes, saugers, perch and other predators. Short-shank Fire-Ball design produces a compact live bait presentation ideal for vertical jigging with a minnow, leech or half a nightcrawler. Attach Sting’r Hook to Trailer Hitch at...

Northland Whistler Jig Neon, #2/0 Hook, 1/8 Oz, Bubblegum, 2 Pc

 Catches jumbo panfish, walleyes, pike, trout and bass. High-visibility neon propeller blade colors are deadly in dark, stained and muddy water. Tip with live bait or soft-plastic trailers. Cast and flutter around weeds, rocks and wood. Also...

Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Firetiger, 4 Pc

Proven deadly on walleyes, saugers, perch and other predators. Short-shank Fire-Ball design produces a compact live bait presentation ideal for vertical jigging with a minnow, leech or half a nightcrawler. Attach Sting’r Hook to Trailer Hitch at...

Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Purple Tiger, 4 Pc

Proven deadly on walleyes, saugers, perch and other predators. Short-shank Fire-Ball design produces a compact live bait presentation ideal for vertical jigging with a minnow, leech or half a nightcrawler. Attach Sting’r Hook to Trailer Hitch at...

Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, UV Pink Tiger, 4 Pc

Proven deadly on walleyes, saugers, perch and other predators. Short-shank Fire-Ball design produces a compact live bait presentation ideal for vertical jigging with a minnow, leech or half a nightcrawler. Attach Sting’r Hook to Trailer Hitch at...

Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Super Glo Green Burch, 4 Pc

Proven deadly on walleyes, saugers, perch and other predators. Short-shank Fire-Ball design produces a compact live bait presentation ideal for vertical jigging with a minnow, leech or half a nightcrawler. Attach Sting’r Hook to Trailer Hitch at...

Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, UV Moonlight Glo, 5 Pc

Proven deadly on walleyes, saugers, perch and other predators. Short-shank Fire-Ball design produces a compact live bait presentation ideal for vertical jigging with a minnow, leech or half a nightcrawler. Attach Sting’r Hook to Trailer Hitch at...

Northland Fire-Ball Jig, #1/0 Hook, 1/8 oz, Firetiger, 25 Pc

Proven deadly on walleyes, saugers, perch and other predators. Short-shank Fire-Ball design produces a compact live bait presentation ideal for vertical jigging with a minnow, leech or half a nightcrawler. Attach Sting’r Hook to Trailer Hitch at...

Northland Fire-Ball Jig, #2/0 Hook, 3/8 oz, Parrot, 4 Pc

 Proven deadly on walleyes, saugers, perch and other predators. Short-shank Fire-Ball design produces a compact live bait presentation ideal for vertical jigging with a minnow, leech or half a nightcrawler. Attach Sting’r Hook to Trailer Hitch...

Northland Fire-Ball Jig, #2/0 Hook, 1/4 oz, Sunrise, 25 Pc

Proven deadly on walleyes, saugers, perch and other predators. Short-shank Fire-Ball® design produces a compact live bait presentation ideal for vertical jigging with a minnow, leech or half a nightcrawler. Attach Sting’r Hook to Trailer Hitch...

Northland Butterfly Blade Float'n Harness, #1 Blade, Pink Lemonade

The Butterfly Float’n Harness comes on behalf of suggestions from anglers like you who love the versatility of standard floating harnesses and hoped to see them paired with Northland Fishing Tackle’s proven Butterfly Blade system. Given the...

Northland Butterfly Blade Float'n Harness, #2 Blade, Parrot Tiger

The Butterfly Float’n Harness comes on behalf of suggestions from anglers like you who love the versatility of standard floating harnesses and hoped to see them paired with Northland Fishing Tackle’s proven Butterfly Blade system. Given the...