Lures

Williams Medium Wabler Spoon, 2-5/8", 1/2 Oz, Firetiger w/ Silver Back

The Williams Wabler is the lure that founded the fishing tackle division of the Williams Company more than 100 years ago. The most recognized and still today most popular model in the Williams...

Williams Medium Wabler Spoon, 2-5/8", 1/2 Oz, Envy w/ Copper Back

The Williams Wabler is the lure that founded the fishing tackle division of the Williams Company more than 100 years ago. The most recognized and still today most popular model in the Williams...

Williams Medium Wabler Spoon, 2-5/8", 1/2 Oz, Candied Ice

The Williams Wabler is the lure that founded the fishing tackle division of the Williams Company more than 100 years ago. The most recognized and still today most popular model in the Williams...

Northern King Trolling Spoon Size MAG, 5/8 oz, 4-1/2", Green Money

The Northern King NK MAG Trolling Spoon is the big brother in the Northern King spoon family. This lure is deigned to attract larger fish in deeper waters. Its unique shape helps it maintain an...

Northern King Trolling Spoon Size MAG, 5/8 oz, 4-1/2", Fluorescent Nascar

The Northern King NK MAG Trolling Spoon is the big brother in the Northern King spoon family. This lure is deigned to attract larger fish in deeper waters. Its unique shape helps it maintain an...

Northern King Trolling Spoon Size MAG, 5/8 oz, 4-1/2", Naked Blue Dolphin

The Northern King NK MAG Trolling Spoon is the big brother in the Northern King spoon family. This lure is deigned to attract larger fish in deeper waters. Its unique shape helps it maintain an...

Williams Wabler Spoon, 2-1/4", 1/4 Oz, Firetiger

The Williams Wabler is the lure that founded the fishing tackle division of the Williams Company more than 100 years ago. The most recognized and still today most popular model in the Williams...

Williams Medium Wabler Spoon, 2-5/8", 1/2 Oz, Bad Apple

The Williams Wabler is the lure that founded the fishing tackle division of the Williams Company more than 100 years ago. The most recognized and still today most popular model in the Williams...

Williams Medium Wabler Spoon, 2-5/8", 1/2 Oz, Candid Tiger NO HOOK

The Williams Wabler is the lure that founded the fishing tackle division of the Williams Company more than 100 years ago. The most recognized and still today most popular model in the Williams...

X Zone 60 Degree Tube Jig, 1/4 Oz, 4 Pack

The X Zone 60 Degree Tube Weight allows the weight to slip through rocks and snags reducing hang-ups. Made with super sharp Mustad Ultrapoint Hooks.   Hook Size: 3/0

Freedom Zodiac Jig Head 1/4 o, 2 pk, Black

The Zodiac Hybrid Jig utilizes the "Tamburro Twist" hook connection to provide a jig head that's full of action. The hook swings behind the head and can easily be switched out depending on your...

Cotton Cordell Super Spot Lipless Crankbait, 3", 1/2oz, Copper Craw

All Spots feature a realistic 3-D eye. These lipless, vibrating crankbaits have a built-in rattle that will attract even the wariest of fish. Balanced for maximum castability, even in windy...

Mepps B3D Aglia In-Line Spinner #3 1/4oz Dressed Copper

The Mepps Aglia spinner is the original French spinner. It is the World's #1 Lure. More trophy fish have been caught on the Mepps Aglia than any other lure. The Mepps Aglia is extremely popular with...

Strike King 3/8 oz Pot Belly Spinnerbait, White

A value priced packaged spinnerbait by Strike King! This spinnerbait comes equipped with a single nickel Colorado blade. The Potbelly uses top quality components to entice strikes and help you catch...

Strike King Chick Magnet Flatside, 7/16 oz, Sexy Shad 2.0

The thin body design of the Chick Magnet and the circuit board lip impart a tighter wobble and an exceptionally lifelike action to the lure. The subtlety of the Chick Magnet makes it ideal in the...

Strike King Rage Toad, 4", Pearl, 5 pk

Cause "toad rage" on the waterways with the exclusive Strike King Rage Tail Toad soft plastic equipped with unique legs designed to stir up more topwater turbulence than ever before! For best...

Strike King Rage Space Monkey, 4", Black/Blue, 6 pk

Unbelievable detailing makes the Strike King Rage Tail Space Monkey Soft Bait the life of your next Texas-rigging party. The scalloped Rage Tail design, elongated legs, and extra ''bumps'' send a...

Williams Large Wabler Spoon, 3-1/4", 3/4oz, Tiger Clown

The Williams Wabler is the lure that founded the fishing tackle division of the Williams Company more than 100 years ago. The most recognized and still today most popular model in the Williams...

Savage Gear 12" Sucker Swimbait

Everyone knows that when Suckers are present, they are one of the preferred forages of large predatory game fish. Because of this, Savage Gear has created the most realistic sucker paddle swimbait...

NetBait Little Spanky 3.25" Swimbait, 9 Pack

The Netbait Spanky Swimbait is a great addition to the already outstanding line of soft plastics that NetBait offers. It features a ribbed mid-section and a 5/8-inch paddle on the tail. These two...

Freedom Tube Jig Head #2/0 Hook, 1/8 oz, 3 Pack

The Freedom Tackle Tube Jig Head is a revolutionary design that we nicknamed “The Whale” because of its unique body shape. “The Whale” head design places more of its zinc-body, below the hook to keep...

Lunkerhunt Gamefish Darter Jig, 4/0 Hook, 1/4 oz, Gloss Pink

The Lunkerhunt Gamefish Darter Head Jigs are a versatile cone shaped head allowing it to work through cover and rock. The sharp 90-degree bend hook is paired perfectly with the darter head to rig...

Set the Hook 1/4 oz Flatty jig Head

Introducing the Flatty Rig. The unique jig design of the Flatty, originally developed for finesse ice fishing presentations using STH Bait Co.’s The Drifter, has crossed over to open water fishing...

Set the Hook 1/8 oz Flatty jig Head

Introducing the Flatty Rig. The unique jig design of the Flatty, originally developed for finesse ice fishing presentations using STH Bait Co.’s The Drifter, has crossed over to open water fishing...

NetBait Paca Chunk 3" Bait, Peanut Butter & Jelly, 6 Pack

When a company goes to the trouble of putting a patent on the claws of a trailer you know the action and appearance must be something special. NetBait did exactly that with their Paca Chunk trailers...

Freedom Flash Vertical Jig, 5/16 oz, Perch Glow

The premium zinc, UV-coated body carries an Indiana blade mounted on the belly which swings loosely on the rise and fall to maximize both flash and vibration while creating the erratic action of a...

Freedom Flash Vertical Jig, 5/16 oz, Blue Shad Glow

The premium zinc, UV-coated body carries an Indiana blade mounted on the belly which swings loosely on the rise and fall to maximize both flash and vibration while creating the erratic action of a...

Freedom Turnback Shad Vertical Jigging, 2 1/4", 5/8 oz, Gold Black

The Freedom Tackle Turnback Shad is the perfect vertical jig for open water or through the ice. The lure features a full metal body that swings freely on the metal line tie shaft. With a jerk of the...

Freedom Turnback Shad Vertical Jigging, 1 5/8", 3/16 oz, Pearl

The Freedom Tackle Turnback Shad is the perfect vertical jig for open water or through the ice. The lure features a full metal body that swings freely on the metal line tie shaft. With a jerk of the...

Freedom Turnback Shad Vertical Jigging, 1 5/8", 3/16 oz, Gold Black

The Freedom Tackle Turnback Shad is the perfect vertical jig for open water or through the ice. The lure features a full metal body that swings freely on the metal line tie shaft. With a jerk of the...

Freedom Turnback Shad Vertical Jigging, 1 5/8", 3/16 oz, Silver Blue

The Freedom Tackle Turnback Shad is the perfect vertical jig for open water or through the ice. The lure features a full metal body that swings freely on the metal line tie shaft. With a jerk of the...

Freedom Turnback Shad Vertical Jigging, 1 5/8", 3/16 oz, Silver Black

The Freedom Tackle Turnback Shad is the perfect vertical jig for open water or through the ice. The lure features a full metal body that swings freely on the metal line tie shaft. With a jerk of the...

Freedom Turnback Shad Vertical Jigging, 1 1/4", 3/32 oz, Pearl

The Freedom Tackle Turnback Shad is the perfect vertical jig for open water or through the ice. The lure features a full metal body that swings freely on the metal line tie shaft. With a jerk of the...

Freedom Turnback Shad Vertical Jigging, 1 1/4", 3/32 oz, Gold Black

The Freedom Tackle Turnback Shad is the perfect vertical jig for open water or through the ice. The lure features a full metal body that swings freely on the metal line tie shaft. With a jerk of the...

Freedom Turnback Shad Vertical Jigging, 1 1/4", 3/32 oz, Silver Blue

The Freedom Tackle Turnback Shad is the perfect vertical jig for open water or through the ice. The lure features a full metal body that swings freely on the metal line tie shaft. With a jerk of the...

Freedom Turnback Shad Vertical Jigging, 1 1/4", 3/32 oz, Silver Black

The Freedom Tackle Turnback Shad is the perfect vertical jig for open water or through the ice. The lure features a full metal body that swings freely on the metal line tie shaft. With a jerk of the...

Freedom Hammered Minnow Spoon, 1.5", 3/32 Oz, Blue Silver

Freedom Tackle has taken its highly successful Minnow Spoon and kicked it up a few notches in creating the new Hammered Minnow Spoon. Incredible flash will come from the hammered scale pattern finish...

Freedom Hammered Minnow Spoon, 1.5", 3/32 Oz, Silver/ Chart. Glow

Freedom Tackle has taken its highly successful Minnow Spoon and kicked it up a few notches in creating the new Hammered Minnow Spoon. Incredible flash will come from the hammered scale pattern finish...

Rapala X-Rap Jerkbait, 1-1/2", 1/16 Oz, Rainbow Trout

The X-Rap is "all about the action." It's the perfect size, shape and 3D illusion of a minnow. Prominent scales and lateral line on the fuselage capture and flash light like a beacon. It can be...

Rapala Original Floating Lure, 2 3/4", 1/8 oz, Vampire

Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or...

LiveTarget Rainbow Smelt Deep Dive Jerkbait, 2 3/4", 1/8 oz, Gold/ Orange

Designed to be the ultimate realistic stick bait, this lure has it all, featuring a weight transfer system, rattle chamber, suspension capabilities, and speed versatility. The precise lip design and...

Rebel Frog-R Topwater Bait 2 3/8, 5/16 oz, Leopard Frog

Get ready to walk the frog! The Rebel Frog-R™ is a realistic topwater frog that combines one of a bass' favorite foods with one of bass fishing's most effective techniques: the frog and the...

Rebel Frog-R Topwater Bait 2 3/8, 5/16 oz, Bullfrog

Get ready to walk the frog! The Rebel Frog-R™ is a realistic topwater frog that combines one of a bass' favorite foods with one of bass fishing's most effective techniques: the frog and the...

Rapala X-Rap Jerkbait, 3-1/8", 1/4 Oz, Rainbow Trout

The X-Rap is "all about the action." The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retrieve. Casts like a bullet for long accurate casts...

Rapala X-Rap Jerkbait, 3 1/8", 1/4 oz, Silver

The X-Rap is "all about the action." The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retrieve. Casts like a bullet for long accurate casts...

Rapala Shad Rap RS 2 3/4", 7/16 oz, Silver Blue

The plastic version of the original Shad Rap, the Shad Rap RS is a little heavier for easier casts in the wind. Slightly different "wobble" with a cadence-type rattle plus suspends on the stall like...

Rapala Shad Rap 2", 3/16 oz, Perch

The Shad Rap is equally effective whether cast or trolled and is designed to be fished from ultra-slow speeds to super-fast with superior results. Features  Classic Rapala Action Natural Baitfi

Rapala Skitter Pop Topwater 2 3/4", 1/4 oz, Frog

With its unique loud popping, cupped plastic lip and its balsa wood body the Skitter Pop can be fished in a variety of methods when fish are surface feeding. Features  Cupped Lip Painted &

Rapala Skitter Pop Topwater 2", 3/16 oz, Silver Blue

With its unique loud popping, cupped plastic lip and its balsa wood body the Skitter Pop can be fished in a variety of methods when fish are surface feeding. Features  Cupped Lip Painted &

Rapala Skitter Pop Topwater 2", 3/16 oz, Frog

With its unique loud popping, cupped plastic lip and its balsa wood body the Skitter Pop can be fished in a variety of methods when fish are surface feeding. Features  Cupped Lip Painted &

Rapala Rattlin' Rapala Lipless Crankbait, 3 1/8", 3/4 Oz, Holographic Emerald Shad

Sound frequencies that are harmonic, uniform and "in tune" with nature combined with the legendary Rapala "wobble" is what make this lure so effective. Rip fast or run it slow.  Features  Classic...

Rapala Rattlin' Lipless Crankbait 2 3/4", 1/2oz, Silver Gold

Sound frequencies that are harmonic, uniform and "in tune" with nature combined with the legendary Rapala "wobble" is what make this lure so effective. Rip fast or run it slow.  Features  Classic...