Lures

Rapala OG Big Rocco Crankbait, 2.75", 6', Bruised Citrus Shad

From a passion of bait building as a childhood hobby to customizing lures as a professional angler, the Rapala OG Series is born of the sawdust from Ott DeFoe's Garage. The Rapala® OG Big Rocco® 6 is the sized up brother to OG Rocco® 5. It...

Rapala Fat Rap 5, 2", 7'-14', Silver

The Fat Rap® has a well-earned reputation for taking finicky fish. When crankbait anglers encounter open water and weary fish, they reach for their lightweight outfit and tie-on a Fat Rap. The tight swimming action of this balsa lure perfectly...

Rapala Fat Rap 5, 2", 7'-14', Perch

The Fat Rap® has a well-earned reputation for taking finicky fish. When crankbait anglers encounter open water and weary fish, they reach for their lightweight outfit and tie-on a Fat Rap. The tight swimming action of this balsa lure perfectly...

Rapala Fat Rap 5, 2", 7'-14', Firetiger

The Fat Rap® has a well-earned reputation for taking finicky fish. When crankbait anglers encounter open water and weary fish, they reach for their lightweight outfit and tie-on a Fat Rap. The tight swimming action of this balsa lure perfectly...

Rapala Shadow Rap Deep 11, 4 3/8", 7/16 oz, Live Perch

The Shadow Rap® Deep combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble in the 4-8 foot depth range. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in three ways: on...

Rapala Down Deep Husky Jerk 12, 4.75", 1/2 oz, Voodoo Haze

Thanks to its oversized deep diving lip, the Down Deep Husky Jerk® reaches depths of 20 feet when trolled and will run up to 10 feet deep when cast and retrieved. The perfect choice when you want a lure that runs straight and true, even when running...

Rapala Down Deep Husky Jerk 12, 4.75", 1/2 oz, Slimy Lime

Thanks to its oversized deep diving lip, the Down Deep Husky Jerk® reaches depths of 20 feet when trolled and will run up to 10 feet deep when cast and retrieved. The perfect choice when you want a lure that runs straight and true, even when running...

Rapala Down Deep Husky Jerk 12, 4.75", 1/2 oz, Pink Squireel

Thanks to its oversized deep diving lip, the Down Deep Husky Jerk® reaches depths of 20 feet when trolled and will run up to 10 feet deep when cast and retrieved. The perfect choice when you want a lure that runs straight and true, even when running...

Rapala Down Deep Husky Jerk 12, 4.75", 1/2 oz, Moldy Fruit

Thanks to its oversized deep diving lip, the Down Deep Husky Jerk® reaches depths of 20 feet when trolled and will run up to 10 feet deep when cast and retrieved. The perfect choice when you want a lure that runs straight and true, even when running...

Rapala Down Deep Husky Jerk 12, 4.75", 1/2 oz, Juicy Lucy

Thanks to its oversized deep diving lip, the Down Deep Husky Jerk® reaches depths of 20 feet when trolled and will run up to 10 feet deep when cast and retrieved. The perfect choice when you want a lure that runs straight and true, even when running...

Rapala Down Deep Husky Jerk 12, 4.75", 1/2 oz, Black Light

Thanks to its oversized deep diving lip, the Down Deep Husky Jerk® reaches depths of 20 feet when trolled and will run up to 10 feet deep when cast and retrieved. The perfect choice when you want a lure that runs straight and true, even when running...

Rapala Husky Jerk 10, 4", 3/8 oz, Voodoo Haze

Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass patterns. Suspending Neutral...

Rapala Husky Jerk 10, 4", 3/8 oz, Moldy Fruit

Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass patterns. Suspending Neutral...

Rapala Husky Jerk 10, 4", 3/8 oz, Juicy Lucy

Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass patterns. Suspending Neutral...

Rapala Husky Jerk 10, 4", 3/8 oz, Head Spin

Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass patterns. Suspending Neutral...

Rapala Husky Jerk, 4", 3/8oz, Black Wonderbread

Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass patterns. SuspendingNeutral...

Rapala Husky Jerk, 3 1/8", 1/4 oz, Black Wonderbread

Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass patterns. SuspendingNeutral...

Rapala Twitchin' Rap, 5.5", 2-2/3oz, Hot Pike

A perfect combination for predator fishing: the classic Rapala® shad body design with an easy-to-use gliding action. Extremely responsive abachi construction with every lure body hand-picked to guarantee the right density and therefore the right...

Rapala Shadow Rap Deep 11, 4 3/8", 7/16 oz, Halloween

The Shadow Rap® Deep combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble in the 4-8 foot depth range. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in three ways: on...

Rapala Shadow Rap Deep 11, 4 3/8", 7/16 oz, Carbon

The Shadow Rap® Deep combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble in the 4-8 foot depth range. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in three ways: on...

Rapala Shadow Rap Deep 11, 4 3/8", 7/16 oz, Blue Ghost

The Shadow Rap® Deep combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble in the 4-8 foot depth range. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in three ways: on...

Rapala Shadow Rap Deep 11, 4 3/8", 7/16 oz, Silver

The Shadow Rap® Deep combines a horizontal struggle with a vertical fade that perfectly mimics a minnow in trouble in the 4-8 foot depth range. Rapala has perfected the natural minnow action in this new jerkbait that triggers fish in three ways: on...

Rapala OG Deep Tiny Crankbait, 2.25", 5/16oz, Hot Copper Green Shad

From a passion of bait building as a childhood hobby to customizing lures as a professional angler, the OG Series is born of the sawdust from Ott DeFoe's Garage. Introducing the OG Deep Tiny® 7. The deeper diving version of the favourite OG...

Rapala OG Deep Tiny Crankbait, 2.25", 5/16oz, Chartreuse Rootbeer Crawdad

From a passion of bait building as a childhood hobby to customizing lures as a professional angler, the OG Series is born of the sawdust from Ott DeFoe's Garage. Introducing the OG Deep Tiny® 7. The deeper diving version of the favourite OG...

Rapala OG Deep Tiny Crankbait, 2.25", 5/16oz, Classic Craw

From a passion of bait building as a childhood hobby to customizing lures as a professional angler, the OG Series is born of the sawdust from Ott DeFoe's Garage. Introducing the OG Deep Tiny® 7. The deeper diving version of the favourite OG...

Rapala X-Rap Peto, 8", 2-7/8 oz, Peacock

The Finnish Beast, X-Rap® Peto, combines Rapala's fish-catching X-Rap® construction with a beautifully color matched soft tail to create a seamless hybrid bait. With its slow sink rate and perfectly horizontal fall, X-Rap® Peto is the ideal...

Rapala X-Rap Peto, 8", 2-7/8 oz, Live Rainbow Trout

The Finnish Beast, X-Rap® Peto, combines Rapala's fish-catching X-Rap® construction with a beautifully color matched soft tail to create a seamless hybrid bait. With its slow sink rate and perfectly horizontal fall, X-Rap® Peto is the ideal...

Rapala X-Rap Peto, 8", 2-7/8 oz, Blue Ghost

The Finnish Beast, X-Rap® Peto, combines Rapala's fish-catching X-Rap® construction with a beautifully color matched soft tail to create a seamless hybrid bait. With its slow sink rate and perfectly horizontal fall, X-Rap® Peto is the ideal...

Rapala Jointed Deep Down Husky Jerk 12, 4.75", 1/2 oz, Pink Tiger UV

The Jointed Deep Husky Jerk® swims with the classic Rapala "wounded-minnow" wobble and an exaggerated tail action that fish can't refuse. Whether you're working a slow, back-trolling crawl or a high-speed pass, this lure runs straight and true...

Rapala Rippin' Rap Crankbait, 2.75", 7/8 oz, Bad Lipstick

The Rippin' Rap features a lipless, deep belly profile designed to crank, swim and rip. With its skinny sides this bait flutters on the drop. Hard vibrating action on fast or slow retrieves accented with loud, distinctive BB rattle system. Textured...

Rapala Husky Jerk 12, 4.75", 7/16 oz, Moldy Fruit

Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass patterns. Suspending Neutral...

Rapala Husky Jerk 12, 4.75", 7/16 oz, Juicy Lucy

Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass patterns. Suspending Neutral...

Rapala Husky Jerk 12, 4.75", 7/16 oz, Black Wonderbread

Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass patterns. Suspending Neutral...

Rapala Jointed Deep Down Husky Jerk 12, 4.75", 1/2 oz, Pure Chrome

The Jointed Deep Husky Jerk® swims with the classic Rapala "wounded-minnow" wobble and an exaggerated tail action that fish can't refuse. Whether you're working a slow, back-trolling crawl or a high-speed pass, this lure runs straight and true...

Rapala Deep Down Husky Jerk 10, 4", 3/8 oz, Purple Clown

Thanks to its oversized deep diving lip, the Down Deep Husky Jerk® reaches depths of 20 feet when trolled and will run up to 10 feet deep when cast and retrieved. The perfect choice when you want a lure that runs straight and true, even when running...

Rapala Deep Down Husky Jerk 10, 4", 3/8 oz, Olive Ghost

Thanks to its oversized deep diving lip, the Down Deep Husky Jerk® reaches depths of 20 feet when trolled and will run up to 10 feet deep when cast and retrieved. The perfect choice when you want a lure that runs straight and true, even when running...

Rapala CrushCity Boost, Yellow, Garlic Shrimp

Meet CrushCity Boost – the perfect companion to your CrushCity baits. Formulated to enhance any bait (soft or hard), CrushCity Boost releases a powerful scent and flavor that lingers in the water, attracting fish from far and wide. Made from 100%...

Rapala CrushCity The Jerk 3.75", Baitfish, 7 Pack

This fork-tail jerk minnow takes the baitfish profile to the next level, featuring precise details and a tail that quivers with the slightest current or rod twitch. Its erratic, darting action - whether rigged on a worm hook moped on a jig, or set on a...

Rapala CrushCity The Jerk 3.75", Electric Shad, 7 Pack

This fork-tail jerk minnow takes the baitfish profile to the next level, featuring precise details and a tail that quivers with the slightest current or rod twitch. Its erratic, darting action - whether rigged on a worm hook moped on a jig, or set on a...

Rapala CrushCity Mooch Minnow, 3.5", Black N Blue, 6 Pack

The Mooch Minnow™ combines the best features of both a minnow-style bait and a swimbait. The Mooch Minnow is a dominant mid-strolling (Shake-n-Bake) presentation when rigged on a ball head jig and seamlessly transitions to a drop shot rig. Smart...

Rapala CrushCity Pig Stick, 5", Green Pumpkin, 8 Pack

The Pigstick's™ captivating shimmy as it descends invites bass to join in the game, enticing them to come play fetch. Extra Salt Content Provides Excellent “Shimmy” Action on the Fall Integrated Slot for VMC Crossover Rings to...

Rapala CrushCity Pig Stick, 5", Green Pumpkin Chartreuse Pepper , 8 Pack

The Pigstick's™ captivating shimmy as it descends invites bass to join in the game, enticing them to come play fetch. Extra Salt Content Provides Excellent “Shimmy” Action on the Fall Integrated Slot for VMC Crossover Rings to...

Rapala CrushCity Pig Stick, 5", Black Blue Flake, 8 Pack

The Pigstick's™ captivating shimmy as it descends invites bass to join in the game, enticing them to come play fetch. Extra Salt Content Provides Excellent “Shimmy” Action on the Fall Integrated Slot for VMC Crossover Rings to...

Rapala CrushCity Mooch Minnow, 4.5", Chatreuse Pearl, 5 Pack

The Mooch Minnow™ combines the best features of both a minnow-style bait and a swimbait. The Mooch Minnow is a dominant mid-strolling (Shake-n-Bake) presentation when rigged on a ball head jig and seamlessly transitions to a drop shot rig. Smart...

Rapala CrushCity Mooch Minnow, 4.5", Black, 5 Pack

The Mooch Minnow™ combines the best features of both a minnow-style bait and a swimbait. The Mooch Minnow is a dominant mid-strolling (Shake-n-Bake) presentation when rigged on a ball head jig and seamlessly transitions to a drop shot rig. Smart...

Rapala CrushCity Mooch Minnow, 4.5", Albino Shad, 5 Pack

The Mooch Minnow™ combines the best features of both a minnow-style bait and a swimbait. The Mooch Minnow is a dominant mid-strolling (Shake-n-Bake) presentation when rigged on a ball head jig and seamlessly transitions to a drop shot rig. Smart...

Rapala CrushCity Mooch Minnow, 4.5", Perch, 5 Pack

The Mooch Minnow™ combines the best features of both a minnow-style bait and a swimbait. The Mooch Minnow is a dominant mid-strolling (Shake-n-Bake) presentation when rigged on a ball head jig and seamlessly transitions to a drop shot rig. Smart...

Rapala CrushCity Salted Nedroll, 3.25", Ox Blood Red, 7 pk

When a larger profile is needed for finesse fishing, the Salted NedRoll™ delivers the perfect bite. Made from durable, floating Super TPE and enhanced with extra salt and scent, it provides a natural presentation on drop shot and Ned rig setups...

Rapala CrushCity Salted Nedroll, 3.25", Green Pumpkin Goby, 7 pk

When a larger profile is needed for finesse fishing, the Salted NedRoll™ delivers the perfect bite. Made from durable, floating Super TPE and enhanced with extra salt and scent, it provides a natural presentation on drop shot and Ned rig setups...

Rapala CrushCity Salted Nedroll, 3.25", Green Pumpkin Blue, 7 pk

When a larger profile is needed for finesse fishing, the Salted NedRoll™ delivers the perfect bite. Made from durable, floating Super TPE and enhanced with extra salt and scent, it provides a natural presentation on drop shot and Ned rig setups...

Rapala CrushCity Salted Nedroll, 3.25", Black, 7 pk

When a larger profile is needed for finesse fishing, the Salted NedRoll™ delivers the perfect bite. Made from durable, floating Super TPE and enhanced with extra salt and scent, it provides a natural presentation on drop shot and Ned rig setups...

Rapala CrushCity Mayor, 2.5", Purpledescent, 8pk

To lead CrushCity™, you need to be dependable, adaptable and fearless, which is why the The Mayor™ is the perfect candidate to crush big bass. The Mayor™ is a swimbait you can leave tied on all season long to handle almost any situation...