Lures

Lunkerhunt Finesse Worm, 3", Watermelon Seed, 8 pk

Sometimes in fishing, less is more. The Finesse Worm is a clean and simple lure that consistently puts fish in the boat, even when it seems they just don’t want to bite. Cast it out, let it sink to...

Lunkerhunt Finesse Worm, 3", Green Pumpkin, 8 pk

Sometimes in fishing, less is more. The Finesse Worm is a clean and simple lure that consistently puts fish in the boat, even when it seems they just don’t want to bite. Cast it out, let it sink to...

Lunkerhunt True Bait, 1 3/4", 3/4 oz, Threadfin

The Lunkerhunt True Bait features a new technology that brings lead to life. The True Bait is 1.75 inches in length and weighs 3/4 oz. It has a finesse minnow profile that catches fish. The True Bait...

Lunkerhunt True Bait, 1 3/4", 3/4 oz, Perch

The Lunkerhunt True Bait features a new technology that brings lead to life. The True Bait is 1.75 inches in length and weighs 3/4 oz. It has a finesse minnow profile that catches fish. The True Bait...

Lunkerhunt True Bait, 1 3/4", 3/4 oz, Common Shiner

The Lunkerhunt True Bait features a new technology that brings lead to life. The True Bait is 1.75 inches in length and weighs 3/4 oz. It has a finesse minnow profile that catches fish. The True Bait...

Lunkerhunt Prop Turtle, 3 1/2", 3/4 Oz, Timber

The Lunkerhunt Prop Turtle is great for covering water and hauling in fish. It casts far and blasts out a bubble trail that calls fish in from a distance. The Prop Turtle excels in open water and...

Cotton Cordell Wally Diver, 2 1/2", Black Gold

The Cotton Cordell Wally Diver is one of the legendary walleye lures of all time. The proven slender profile and tight wiggle make it a go-to for walleye anglers everywhere. Two sizes are available,...

Cotton Cordell Wally Diver, 2 1/2", Chrome blue

The Cotton Cordell Wally Diver is one of the legendary walleye lures of all time. The proven slender profile and tight wiggle make it a go-to for walleye anglers everywhere. Two sizes are available,...

Rapala Ultra Light Minnow, 1 1/2", 1/8oz, Silver Blue

Big action in a small bait, the Ultra Light Minnow is the new gold standard for ultra light baits. Weighted body casts incredibly far for such a small bait. Slow-sinking, it is designed to work from...

Rapala Ultra Light Minnow, 1 1/2", 1/8oz, Rainbow Trout

Big action in a small bait, the Ultra Light Minnow is the new gold standard for ultra light baits. Weighted body casts incredibly far for such a small bait. Slow-sinking, it is designed to work from...

Rapala Ultra Light Minnow, 1 1/2", 1/8oz, Chrome

Big action in a small bait, the Ultra Light Minnow is the new gold standard for ultra light baits. Weighted body casts incredibly far for such a small bait. Slow-sinking, it is designed to work from...

Rapala Shad Rap Crankbait, 1 1/2", 1/8oz, Voodoo Haze

The benchmark other crankbaits are measured by, the Shad Rap® closely resembles baitfish found the world over. Constructed of premium balsa, it is equally effective cast or trolled, performing from...

Rapala Shad Rap Crankbait, 1 1/2", 1/8oz, Juicy Lucy

The benchmark other crankbaits are measured by, the Shad Rap® closely resembles baitfish found the world over. Constructed of premium balsa, it is equally effective cast or trolled, performing from...

Rapala Shad Rap Crankbait, 1 1/2", 1/8oz, Headspin

The benchmark other crankbaits are measured by, the Shad Rap® closely resembles baitfish found the world over. Constructed of premium balsa, it is equally effective cast or trolled, performing from...

Rapala Shad Rap Crankbait, 1 1/2", 1/8oz, Glow Pink Squirrel

The benchmark other crankbaits are measured by, the Shad Rap® closely resembles baitfish found the world over. Constructed of premium balsa, it is equally effective cast or trolled, performing from...

Rapala Shad Rap Crankbait, 1 1/2", 1/8oz, Black Wonderbread

The benchmark other crankbaits are measured by, the Shad Rap® closely resembles baitfish found the world over. Constructed of premium balsa, it is equally effective cast or trolled, performing from...

Rapala Shad Rap Crankbait, 3 1/8", 3/8oz, Juicy Lucy

The benchmark other crankbaits are measured by, the Shad Rap® closely resembles baitfish found the world over. Constructed of premium balsa, it is equally effective cast or trolled, performing from...

Rapala Husky Jerk 10, 4", 3/8 oz, Gold

Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass...

Rapala Husky Jerk 12, 4 3/4", 7/16 oz, Redfire Crawdad

Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass...

Rapala Husky Jerk 12, 4 3/4", 7/16 oz, Gold

Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass...

Rapala Husky Jerk 12, 4 3/4", 7/16 oz, Head Spin

Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass...

Rapala Husky Jerk 12, 4 3/4", 7/16 oz, Voodoo Haze

Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass...

Rapala Husky Jerk 14, 5 1/2", 5/8 oz, Black Wonderbread

Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass...

Rapala Shad Rap Crankbait, 2 3/4", Glow Pink Squirrel

The benchmark other crankbaits are measured by, the Shad Rap® closely resembles baitfish found the world over. Constructed of premium balsa, it is equally effective cast or trolled, performing from...

Rapala Shad Rap Crankbait, 2 3/4", Green Tiger UV

The benchmark other crankbaits are measured by, the Shad Rap® closely resembles baitfish found the world over. Constructed of premium balsa, it is equally effective cast or trolled, performing from...

Rapala Shad Rap Crankbait, 2 3/4", Purple Tiger UV

The benchmark other crankbaits are measured by, the Shad Rap® closely resembles baitfish found the world over. Constructed of premium balsa, it is equally effective cast or trolled, performing from...

Rapala Shad Rap Crankbait, 2 3/4", Black Wonderbread

The benchmark other crankbaits are measured by, the Shad Rap® closely resembles baitfish found the world over. Constructed of premium balsa, it is equally effective cast or trolled, performing from...

Rapala Shad Rap Crankbait, 2 3/4", Crawdad

The benchmark other crankbaits are measured by, the Shad Rap® closely resembles baitfish found the world over. Constructed of premium balsa, it is equally effective cast or trolled, performing from...

X-Zone Hot Shot Minnow, 3.25", Smallie Magic, 8 Pack

The 3.25" Hot Shot Minnow from X Zone Lures is the newest bait designed by Elite Series Pro, Brandon Palaniuk. It is perfect for Drop Shot, Ned Rig and Ball Head presentations for Bass, Walleye and...

X-Zone Hot Shot Minnow, 3.25", Morning Dawn, 8 Pack

The 3.25" Hot Shot Minnow from X Zone Lures is the newest bait designed by Elite Series Pro, Brandon Palaniuk. It is perfect for Drop Shot, Ned Rig and Ball Head presentations for Bass, Walleye and...

X-Zone Hot Shot Minnow, 3.25", Green Pumpkin Blue Flake, 8 Pack

The 3.25" Hot Shot Minnow from X Zone Lures is the newest bait designed by Elite Series Pro, Brandon Palaniuk. It is perfect for Drop Shot, Ned Rig and Ball Head presentations for Bass, Walleye and...

X-Zone Hot Shot Minnow, 3.25", Electric Shad, 8 Pack

The 3.25" Hot Shot Minnow from X Zone Lures is the newest bait designed by Elite Series Pro, Brandon Palaniuk. It is perfect for Drop Shot, Ned Rig and Ball Head presentations for Bass, Walleye and...

X-Zone Hot Shot Minnow, 3.25", Bass Candy, 8 Pack

The 3.25" Hot Shot Minnow from X Zone Lures is the newest bait designed by Elite Series Pro, Brandon Palaniuk. It is perfect for Drop Shot, Ned Rig and Ball Head presentations for Bass, Walleye and...

X-Zone Hot Shot Minnow, 3.25", Perch, 8 Pack

The 3.25" Hot Shot Minnow from X Zone Lures is the newest bait designed by Elite Series Pro, Brandon Palaniuk. It is perfect for Drop Shot, Ned Rig and Ball Head presentations for Bass, Walleye and...

X-Zone Hot Shot Minnow, 3.25", Chartreuse Pearl, 8 Pack

The 3.25" Hot Shot Minnow from X Zone Lures is the newest bait designed by Elite Series Pro, Brandon Palaniuk. It is perfect for Drop Shot, Ned Rig and Ball Head presentations for Bass, Walleye and...

X-Zone Hot Shot Minnow, 3.25", Big Limit, 8 Pack

The 3.25" Hot Shot Minnow from X Zone Lures is the newest bait designed by Elite Series Pro, Brandon Palaniuk. It is perfect for Drop Shot, Ned Rig and Ball Head presentations for Bass, Walleye and...

X-Zone Hot Shot Minnow, 3.25", Minnow Magic, 8 Pack

The 3.25" Hot Shot Minnow from X Zone Lures is the newest bait designed by Elite Series Pro, Brandon Palaniuk. It is perfect for Drop Shot, Ned Rig and Ball Head presentations for Bass, Walleye and...

X-Zone Ned Rig Head, 3/32 Oz, Black, 5 Pk

Molded with a unique mushroom style head design allowing the head to stand to make the perfect finesse presentation that bass can’t resist. The wire bait keeper firmly holds your soft plastic in...

X-Zone Ned Rig Head, 1/16 Oz, Black, 5 Pk

Molded with a unique mushroom style head design allowing the head to stand to make the perfect finesse presentation that bass can’t resist. The wire bait keeper firmly holds your soft plastic in...

X-Zone Ned Rig Head, 1/4 Oz, Green Pumpkin, 5 Pk

Molded with a unique mushroom style head design allowing the head to stand to make the perfect finesse presentation that bass can’t resist. The wire bait keeper firmly holds your soft plastic in...

X-Zone Ned Rig Head, 1/8 Oz, Black, 5 Pk

Molded with a unique mushroom style head design allowing the head to stand to make the perfect finesse presentation that bass can’t resist. The wire bait keeper firmly holds your soft plastic in...

X Zone Grub, 3", Black/Chart Tail, 14 pk

The X Zone 3" Grub is a classic grub fishing lure design. A soft and salty lure for the perfect grub presentation. 14 Pieces per Pack 

X Zone Grub, 3", Yellow, 14 pk

The X Zone 3" Grub is a classic grub fishing lure design. A soft and salty lure for the perfect grub presentation. 14 Pieces per Pack

Freedom Ultra-Diver 65 Shad Crankbait, 2.5", Purple Shad

The Freedom Tackle Ultra Diver Shad from American Baitworks is changing the way anglers fish with a deep diving crankbait. The forward weighted design and clover leaf bill create a radical deflection...

Freedom Marabou Swing Jig, 1/8 oz, Black

The Freedom Marabou jig is a must for any serious walleye or small-mouth angler. Featuring flowing marabou and the Freedom Advantage hook system, anglers have never had so many features packed into a...

Freedom Blade Bait, 2.5", 1/2 oz, Silver

The most versatile Blade Bait on the market. The Freedom Blade Bait is a three in one tool to get the job done through all four seasons. The lure features multiple ways to rig the hooks to match your...

Freedom Blade Bait, 2.5", 1/2 oz, Joker

The most versatile Blade Bait on the market. The Freedom Blade Bait is a three in one tool to get the job done through all four seasons. The lure features multiple ways to rig the hooks to match your...

Freedom Hammered Minnow Spoon, 2.25", 3/8 oz, Silver

Freedom Tackle has taken its highly successful Minnow Spoon and kicked it up a few notches in creating the new Hammered Minnow Spoon. Incredible flash will come from the hammered scale pattern finish...

Freedom Hammered Minnow Spoon, 2.25", 3/8 oz, Silver Chartreuse Glow

Freedom Tackle has taken its highly successful Minnow Spoon and kicked it up a few notches in creating the new Hammered Minnow Spoon. Incredible flash will come from the hammered scale pattern finish...

Freedom Swimbait Jig Head, 1/2 oz, 4/0, Black Shad, 3 pk

Realism and performance are what drove us to build FT Swimbait Head. Performance starts with the FT proprietary no-slip trailer holder which keeps your soft plastics practically locked to the premium...

Freedom Swimbait Jig Head, 1/2 oz, 4/0, Green Pumpkin, 3 pk

Realism and performance are what drove us to build FT Swimbait Head. Performance starts with the FT proprietary no-slip trailer holder which keeps your soft plastics practically locked to the premium...

Freedom Swimbait Jig Head, 3/16 oz, 2/0, Pearl, 3 pk

Realism and performance are what drove us to build FT Swimbait Head. Performance starts with the FT proprietary no-slip trailer holder which keeps your soft plastics practically locked to the premium...